Lana Del Rey to release “Ultraviolence” next month

I thought I would be scarred for life after watching the now infamous 2012 SNL incident which left me (and millions) thinking whether Lana Del Rey was in actual fact a fraud. It’s time for me to admit that I’ve secretly appreciated her (recorded) music for a while. I’ve decided to do my “coming out” with this song ­ “West Coast“, the first single from her upcoming album ‘Ultraviolence ‘ (produced by The Black Keys‘ frontman Dan Auerbach).

The song has been out for a while now but the video has just been released and I’m in love with both. She performed the song for the first time at Coachella and I don’t think she could have found a more perfect place to debut her ode to the West Coast. I also need to add that the woman CAN actually sing live.

The lyrics are quite simple ( Let’s face it she’s no Bob Dylan) but it’s that simplicity underneath the apparent fakery that I like about her. All the elements are there to make ‘West Coast‘ a new weapon in her repertoire:: black/white imagery, home video bits, hollywood glamour, romantic lyrics, and of course, a bad boy.

I find this song hauntingly beautiful. It oozes vintage vibes and dark hypnotic sounds, and might actually be my favourite Lana Del Rey song to date. I remember her saying that she would end her career after her first album…. so I’m glad she pulled a Jay-Z on this one.

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Post by Olivia

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